Package Design.
Fig & Habanero Hot Sauce with the theme of Siamang Gibbons.
I have a strange love and fascination for apes and monkeys. I wouldn’t say they’re my favorite animal, but I find them to be infinitely captivating. I was on a bit of a Gibbon kick at the time, and designed a hot-sauce based on Siamang Gibbons, the largest of the lesser apes.
They’re know most famously for their frog-like whooping sacks on their necks that are used for howling and singing. That became a perfect fit for hot-sauce. When your mouth is that hot, you can’t help but sing! (It’s not a song of joy, it’s a song of burning pain). They spend most of their lives high up in the canopy eating fruits from trees, the main fruit in their diet being figs. Turns out fig & habanero hot-sauce has at least 1 recipe so it turned out to be a match made in Gibbon heaven.
I’m really happy with how this turned out, being a vibrant and very different part of my portfolio. Taking 2 completely different ideas, Gibbons and Hot-Sauce, and creating something that looks like they were always destined for eachother.
Personal Project.